Electra Artistry




Real Talk: New Cruiser Colors for 2017

Cruisers are classics, but it never hurts to freshen up with a nice new paint job. The new Electra Cruiser Lux collection includes colors that look good along the coastline, on the sandy plains of the desert or on city streets. These bikes still ride smooth... and just for kicks, don't forget to add some Electra accessories to make it your own.



Real Talk: New Townie Colors Are Here

We all love Vanilla, Orange Pearl and Lilac dearly... but it was time to play with some new colors and combinations for our next installment of the best, most comfortable bike out there. There's only so much you can say about our beloved Electra Townie, so we will let the bikes speak for themselves.

Here are just a few of our favorites: